marketing advertising mt pleasant, Mount Pleasant charleston

Have you ever checked what comes up when someone searches your name online? It’s worth looking into—because clients, colleagues, and potential partners often do. What they find can influence whether they reach out, move forward, or move on.

Your online presence plays a powerful role in shaping first impressions. If you’re not actively monitoring it, you may be unaware of what’s being said—or missed altogether.

Here’s how to keep tabs on your name and protect your digital reputation.

1. Set Up Google Alerts (Seriously, Just Do It)

Visit google.com/alerts and plug in key terms that matter to your business. For example:

  • Your full name

  • Your business name (“Ideability Marketing,” “Mount Pleasant marketing agency,” etc.)

  • Local marketing terms (“Charleston content strategy,” “SEO in Mount Pleasant”)

  • Competitors’ names (keep your friends close…)

This is one of the easiest ways to stay ahead of brand mentions, press, and backlinks—without constantly refreshing your browser.

2. Google Yourself (In Incognito)

Use private browsing to get an unbiased view of what’s publicly visible. Search for:

  • Your name

  • Your company

  • Any local keywords tied to your services (e.g., “Charleston marketing consultant” or “web design in Mount Pleasant”)

Look at everything: web, images, videos, news, and map listings. If you’re showing up in the wrong places—or not showing up at all—you’ll know where to focus your efforts.

3. Use Google’s “Results About You” Tool

This tool is a privacy lifesaver. Visit Google’s Results About You and set up flags for personal info like:

  • Your phone number

  • Your email address

  • Your street address (yes, even old ones)

If it appears on a random data broker’s site or an unsecured directory, you can request a removal directly. It’s a must-do for business owners managing their visibility, where word-of-mouth and trust carry extra weight.

4. Scan Data Broker Sites

Even if you’ve never submitted your info, data brokers love compiling details about individuals and businesses. Type your name or business into sites like:

  • Spokeo

  • Whitepages

  • MyLife

  • TruthFinder

You’ll probably find outdated or invasive details listed publicly. Most have manual opt-out options, which takes time—but builds trust and protection, especially if you serve clients locally or have a physical business presence.

5. Audit What You’re Sharing

Sometimes, the privacy leak is… you. Review your own content:

  • LinkedIn bios that list old companies or cities

  • Website bios with too much personal detail

  • Instagram captions with exact location tags

  • Google Business profiles that haven’t been updated

For business owners, this step is crucial. If you want to attract marketing clients locally, your info should reflect your services and service area—not outdated content or oversharing.

6. Use Brand Monitoring Tools

If you want to go deeper, use paid platforms like:

These tools are especially helpful if you’re running marketing campaigns in Charleston or Mount Pleasant and want to track how your brand is performing across platforms and publications.

Whether you’re building a personal brand or growing a local business, what’s out there about you isn’t just information—it’s influence. And if you’re not managing it, you’re risking missed leads, broken trust, or just plain invisibility.

Want help making sure your digital footprint works for you, not against you?
At Ideability Marketing, we specialize in marketing that gets you seen for the right reasons—starting with what shows up when they Google you.

Let’s turn your search results into your strongest selling point.